AIG rebrands asset management group PineBridge

PineBridge Investments will continue to operate in the alternative investments, listed equity and fixed income business with both institutional and individual clients.

"The announcement of our new brand name is an exciting milestone, marking a significant point as we transition to being an independent business," said PineBridge chief executive officer Win Neuger.

The firm said it will maintain its operations in 32 countries, with headquarters in New York. It added it will be formally transitioning to the new name across its global offices and products over the next several weeks.

In September, the troubled insurer agreed to sell its asset management unit to Hong Kong-based private equity firm Pacific Century Group for US$500m.